AEGON country units have systems in place to ensure that brokers and other intermediaries act in accordance with the company's codes and minimum standards. In the United States, for example, AEGON is a founding member of the Insurance Marketplace Standards Association (IMSA), which sets out rules and minimum standards for advertising, sales practices and service levels. In Hungary and Canada, intermediaries are required to sign a Code of Ethics before joining the sales network. In addition, AEGON companies offer intermediaries and other financial advisors additional information and training to help them better understand and sell AEGON's products.